Brand Focus | Innocent Drinks

Can you believe that Innocent Drinks have been around since 1999, starting off as a small business that sold smoothies at a music festival? Flash forward to today and they’re one of the most successful companies in the drinks industry. So, what’s their secret? In this blog post, we’ll take a deep dive into the world of Innocent Drinks and explore how they’ve become the apple of our (marketing) eye!

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Chloe Luper
Sleigh Your Social Game

As we gear up to welcome the most wonderful time of the year, it's essential to spruce up your social media game to make the most of this merry season. Whether you're a small business owner, social media marketer or simply wanting to engage with your followers this Christmas, you've come to the right place. In this blog post, we'll be sharing some top tips to help you sleigh your social game and ring in the engagement this festive season.

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Chloe Luper
UGC Magic

Lights up, curtains raised - it's time for your customers to steal the show! With the power of social media, businesses now have the opportunity to connect with their audience in unique ways that weren't possible before. One such way is user generated content (UGC). In this blog post, we'll explore the magic of UGC and how it can benefit your brand.

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Chloe Luper
Fail to Plan. Plan to Fail.

You’ve heard it before: failing to plan means planning to fail!

Having a basic social media presence isn’t enough to increase your traffic and boost engagement. The key to succeeding on social media is to have a well-planned strategy that can help you reach your targeted audience and achieve your business goals. In this post, we’ll discuss why you need a social media plan and how to improve your existing one.

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Chloe Luper
Brand Focus: Aldi

There's something irresistible about scrolling through Aldi's social media feeds…

Whether it's their latest foodie product or their hilarious memes, Aldi never fails to entertain. And if you're in the business of social media marketing, there's a lot to learn from their approach. From witty comments to tongue-in-cheek marketing campaigns, Aldi is a brand that truly knows how to connect with its audience.

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Chloe Luper
Threads: The New Social Media Platform You Need to Know About

There's a new platform that has caught our attention: Threads. At Social Soda, we know it can be hard to keep up with the rapidly changing nature of social media, but we're here to guide you.

Different from anything we've seen before, we think it's worth keeping an eye on Threads and we wanted to share what we have discovered.

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Chloe Luper